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Licensing Terms

License terms governing the use of Truegility services, applications, visualizations, and deliverables.

Last Updated: June 11, 2025

1. Overview

These licensing terms ("Agreement") are between you ("Client", "you") and Truegility, Inc. DBA Truegility ("Truegility", "we", "us"). This Agreement governs the use of all Truegility services, applications, custom visualizations, consulting deliverables, templates, reports, and digital assets (collectively, "Services and Deliverables").

2. Scope of Services

This Agreement applies to:

  • Consulting Services: Data strategy, analytics, AI advisory, master data management, Power BI development, automation, and any professional services delivered by Truegility
  • Applications: Software published via Microsoft Azure Marketplace, Microsoft AppSource, or any other distribution channel
  • Visualizations: Custom Power BI visuals and template apps published to the Office 365 store, Power BI gallery, GitHub, or delivered directly to clients
  • Deliverables: Reports, dashboards, data models, architectures, documentation, templates, and any other work product created for or delivered to a client
  • Digital Assets: Whitepapers, assessments, tools, and resources available through truegility.com

3. License Grant

Consulting Deliverables. Unless otherwise specified in a separate Statement of Work (SOW) or Master Services Agreement (MSA), Truegility grants the Client a non-exclusive, non-transferable, perpetual license to use deliverables created specifically for the Client in the Client's internal business operations. Truegility retains all rights to underlying methodologies, frameworks, tools, templates, and pre-existing intellectual property used in creating the deliverables.

Applications and Visualizations. You may install and use one copy of each application or visualization for use with a product or service that supports its intended interface (e.g., Power BI). The application or visualization is licensed, not sold.

Free Resources. Whitepapers, assessments, and other free digital assets are licensed for personal and internal business use only. Redistribution, resale, or commercial republication is prohibited without written consent.

4. Restrictions

Unless expressly permitted by this Agreement, a separate SOW, or applicable law, you may not:

  • Reverse engineer, decompile, or disassemble any Truegility application, visualization, or software deliverable
  • Work around any technical limitations in the software
  • Redistribute, sublicense, resell, or make Truegility deliverables available to third parties without written consent
  • Remove or alter any proprietary notices, labels, or marks
  • Use Truegility deliverables to build a competing product or service
  • Make more copies than specified in this Agreement or your SOW
  • Misrepresent Truegility deliverables as your own original work when engaging third parties

5. Intellectual Property

Truegility IP. All methodologies, frameworks, proprietary tools, templates, reusable components, and pre-existing intellectual property remain the exclusive property of Truegility. Nothing in this Agreement transfers ownership of Truegility IP to the Client.

Client Data. The Client retains all rights to its own data, information, and pre-existing materials provided to Truegility during an engagement.

Custom Work. Unless a separate written agreement states otherwise, custom deliverables are licensed (not assigned) to the Client. Truegility may reuse anonymized methodologies, techniques, and general know-how gained during engagements.

6. Internet-Based Services

Consent. Certain applications and visualizations connect to computer systems over the Internet, which may include wireless networks. Using these products operates as your consent to the transmission of standard device information for the purpose of providing internet-based services.

Acceptable Use. You may not use any Internet-based service in any way that could harm it or impair anyone else's use of it. You may not use the service to attempt to gain unauthorized access to any service, data, account, or network by any means.

7. Confidentiality

Both parties agree to maintain the confidentiality of any proprietary or confidential information disclosed during the course of an engagement. This includes, but is not limited to, business strategies, data architectures, financial information, client lists, and technical specifications. Confidentiality obligations survive termination of this Agreement for a period of two (2) years unless otherwise specified in a separate NDA or SOW.

8. Technology and Export Restrictions

Services and deliverables may be subject to United States or international technology control or export laws and regulations. You must comply with all domestic and international export laws and regulations that apply to the technology used or supported by Truegility deliverables, including restrictions on destinations, end users, and end use.

9. Support Services

Support for consulting deliverables is governed by the applicable SOW or MSA. For applications and visualizations downloaded from public marketplaces, Truegility may provide support services but is not obligated to do so unless specified in a separate support agreement.

10. Term and Termination

This Agreement is effective upon your first use of any Truegility service or deliverable and continues until terminated. Either party may terminate this Agreement with thirty (30) days written notice. Upon termination, you must cease using any Truegility-licensed materials (excluding deliverables for which you have been granted a perpetual license). Sections relating to intellectual property, confidentiality, limitation of liability, and indemnification survive termination.

11. Indemnification

You agree to indemnify, defend, and hold harmless Truegility, its officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising from: (a) your use of any Truegility services or deliverables in violation of this Agreement; (b) your violation of any applicable law or regulation; or (c) any third-party claim related to your use or misuse of deliverables.

12. Entire Agreement

This Agreement, together with any applicable SOW, MSA, NDA, or Truegility privacy policy, constitutes the entire agreement between you and Truegility. Where a separate SOW or MSA exists, its terms take precedence over this Agreement to the extent of any conflict. This Agreement does not change the terms of your relationship with Microsoft with regard to Power BI, Microsoft Office, AppSource, or any other Microsoft product or service.

13. Applicable Law and Dispute Resolution

United States. If you acquired services or deliverables in the United States, Washington state law governs the interpretation of this Agreement and applies to claims for breach, regardless of conflict of laws principles. The laws of the state where you reside govern all other claims, including claims under state consumer protection laws, unfair competition laws, and in tort.

Outside the United States. If you acquired services or deliverables in any other country, the laws of that country apply.

Dispute Resolution. The parties agree to attempt to resolve any dispute through good-faith negotiation before pursuing formal legal remedies. Any unresolved disputes shall be submitted to binding arbitration in accordance with the rules of the American Arbitration Association, unless otherwise agreed in writing.

14. Assignment

You may not assign or transfer this Agreement, or any rights or obligations hereunder, without the prior written consent of Truegility. Truegility may assign this Agreement in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets. Any attempted assignment in violation of this section shall be null and void.

15. Force Majeure

Neither party shall be liable for any failure or delay in performing its obligations where such failure or delay results from circumstances beyond the reasonable control of that party, including but not limited to acts of God, natural disasters, pandemics, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, power outages, internet or telecommunications failures, cyberattacks, or government-imposed restrictions.

16. Severability

If any provision of this Agreement is held to be unenforceable or invalid by a court of competent jurisdiction, that provision will be enforced to the maximum extent possible, and the remaining provisions will remain in full force and effect.

17. Legal Effect

This Agreement describes certain legal rights. You may have other rights under the laws of your state or country. This Agreement does not change your rights under the laws of your state or country if the laws of your state or country do not permit it to do so.

18. Disclaimer of Warranty

19. Limitation on and Exclusion of Remedies and Damages

This limitation applies to:

  • Anything related to Truegility services, deliverables, applications, or visualizations
  • Claims for breach of contract, breach of warranty, guarantee or condition, strict liability, negligence, or other tort to the extent permitted by applicable law

It also applies even if:

  • Repair, replacement, or a refund does not fully compensate you for any losses
  • Truegility knew or should have known about the possibility of the damages

20. Related Policies

This Agreement should be read together with our other legal documents:

21. Questions?

If you have any questions regarding these licensing terms, please contact us:

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